Wow!! Twitter Releases ‘Lite’ App To Attract More Users

Already sinking social platform,Twitter might have found a saving grace to keep them in good terms with their already established users, and to help bring in more new users to register on their platform. Just that the keyword here is ‘might’.

You would agree with me that one of the many problems most people encounter while using most apps – web or normal – includes poor internet connection, slow mobile networks, expensive data plans or lack of storage on mobile devices. I guess Twitter had put this into consideration, which is why they have come up with what they think might just be their saving grace and attract more users.

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In 2009, Facebook launched the ‘Lite’ version
of the app, which was targeted at places with
very poor internet connections and users with low mobile storage. The ‘lite’ version of the app is a slimmed down version.

Eight years after, twitter is doing the same
thing, which could explain to an extent, why
Facebook has about 1.86 billion monthly active users, compared to Twitter’s 313
million users. But then, it is better late than never.

Twitter Lite can be accessed at mobile.twitter.com. Both Twitter lite and Twitter share same the key features which are your timeline, Tweets, Direct Messages, trends, profiles, media uploads, notifications, and more.

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The ‘lite’ web app would ensure that users
get real-time updates on news, sports,
entertainment, politics and other topics that
matter most all over the world. All you need
is a smartphone or tablet with a browser.

The app takes just about 1MB storage space
of your mobile device, which makes it easier
to work on cheap handset while the version
on Android phones has a home screen app
that enable users get notifications, alerts and temporary offline access.

Point to note: This might just be the
difference between a proactive business and
a resctive business. Facebook already released the ‘lite’ app years ago, an action
which oozes their proactive status, but then
after discovering how backward they are,
and the need to get new users, and not also
loosing the present ones – if they are to
remain in the market – Twitter then decided
to react to the situation.

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